Socialization is the future of VR?

Lei Feng network (search "Lei Feng network" public number concerned) : According to author of this article Chen Lianglong, ah lao technology co-founder (wealth dragon-plum).

Socialization is now hot and usual. The marketing socialization created by Xiaomi directly detonated the Internet thinking; Luofei's products were socialized and directly created the self-media industry; and WeChat's strong socialization directly laid its unshakable dominance.

The power of socialization is very powerful. Any technology, or a model, or a product, can only be detonated if it is only social. Video sharing this model, before the birth of the WeChat little video, there are not many users, after which it becomes a common behavior, which requires the support of technology to make it simple, because social networking itself needs to be simple, users can not Take a lot of time to complete a sharing behavior.

Looking back at 3D, which was very hot a few years ago, the scope of communication is still only present in cinemas. 3D has not yet become part of people's lives. What exactly is it? First of all, isn't 3D content itself attractive? Obviously not, otherwise it is impossible to attract a large number of people to watch 3D movies, especially Avatar such a movie caused the user's scream. Second, is there not much content? Obviously it is not. Every year, a large number of 3D movies and videos are produced and they are of good quality. In addition, is it not convenient to consume content? Obviously it is not, 3D glasses are easy to use, the price is not high, of course, 3D glasses there are some obstacles such as dizziness, but 2D movies also look tired, indicating that this is not enough to become the real cause of the lack of development .

What is the real reason? The author believes that it is not social. The aforementioned biggest need for socialization is simple, and the cost of sharing is low. The list includes three parts: sharing content has social value; sharing content is easy to create; sharing content is easily spread. The first part need not be elaborated in detail. Readers who have had a 3D experience can imagine that if our mobile phones, computers, and TVs all see 3D content, then it will be a good feeling. For example, a friend who jogs at the seashore and sees a giant wave fly, he picks up a cell phone and takes a photo to share the impact feeling brought by this huge wave. When a friend sees it, he does not feel that way. A mobile phone with a 3D camera captures the same scene. Friends are numerous in the circle. The experience is completely different. In other words, the social value of 3D content (picture or video) itself is higher than 2D, so it is theoretically more socialized.

And why did 3D fail to do it? The key lies in the latter two: creation and communication. I have tried to create 3D videos and pictures. Taking pictures as an example, I just use a mobile phone to take two pictures of the same scene according to the parallel spacing of about 6CM, and then use a professional software to perform the overlay synthesis.

In terms of this creation, it does not seem difficult, but there is one thing that you can't quickly complete on your mobile phone. The interested reader certainly thinks about how the mobile phone camera is killing the card machine. In fact, this is the key reason why 3D did not kill 2D. Where At the same time, the spread is another key reason. In the foregoing, sharing a huge wave, how can my friends see and share again after sharing? I can't carry the 3D glasses with me, but readers who know about 3D certainly know naked eye 3D. Five years ago, my roommate bought a naked-eye 3D mobile phone, but five years later, such a mobile phone did not become Arcade.

Although some mobile phone, TV and advertising machine manufacturers and display screens are currently displaying on the display side, this section of the road will go very hard, because the creative end does not work together, such as a mobile phone camera, whether it can be done at the hardware level. Automatically capture it? The author saw almost no participants to work hard. This is the difficulty of socialization - the absence of any part will lead to overall failure .

So hot VR? Will it be the same as 3D? After a few thunder strikes, will it enter the recessive development track? The author's judgment is to absorb the problems faced by 3D and to think ahead about socialization propositions. One is whether VR should rely on socialization to become a giant industry and the second is how to be social. Previous articles have been analyzed, VR is not social, relying on games, video, ancillary services is sufficient to form a huge industry, but as long as the comparison with 2D can be found, the user and the content created after socialization is not in a Above the scale. Therefore , the detonation of VR must rely on socialization, otherwise it cannot be a part of lifestyle . At the same time, what VR can also strive to do is bring about a revolution in social networking.

So how do you reach this goal? As far as the content itself is concerned, it already possesses sufficient social value, and the information it carries is all-encompassing. It can bring in the full amount of information and make the transmission of feeling more direct and real. What VR participants do well is that content creation and dissemination are all exerting strength. Of course, the main direction is not to support socialization, but to pull the dissemination end, especially the consumption of VR devices, that is, to solve the problem. The device has no content. This is different from 3D. The birth of 3D is accompanied by good content, but VR has a lot of equipment first, but it lacks superb content.

But if you move in this direction, the big development of VR will come more slowly and will be better than 3D, but the main reason is that its content is more attractive than 3D. Those entrepreneurs who really want to be leaders in the VR field must be laid out in a socialized way.

If your product meets the requirements of socialization, then the first will not die in the process of socialization, because the product of socialization ideas must be excellent; the second is to become a leader in socialization, and even complete Subversion of existing social giants. What is the idea of ​​VR socialization? Simple creation, just like WeChat red envelope, you don't need to go to the supermarket to buy a red envelope, then go to the bank to change points 1, 2, 5, 10, and finally spell a desired number. The red envelope can become part of your lifestyle. Thank you very much. WeChat made it so simple, of course, WeChat also had to thank the red envelope.

Simple communication, if VR is "Ma mental retardation" products, it is mostly to death. Miniaturization can survive for a long time. This is where entrepreneurs can work hard.

The idea of ​​socialization is most likely to be forgotten by the giants. Of course, they will be very concerned about on the surface, so the opportunity will come, because entrepreneurs will be able to plunge after the discovery of this forward-looking field...

4G CAT4 CPE

LTE CAT4/CAT6 Definition
The full name of LTE CAT is LTE UE-category, which is broken down to explain :LTE refers to 4G LTE network, UE refers to user equipment, and Category is translated as level. Smooth interpretation is the level of 4G LTE network transmission rate that user devices can support, which can also be said to be a technical standard for 4G network speed. Therefore, LTE CAT4/CAT6 means that the user device LTE network access capability level is 4 or 6.
Since the level is different, then its capabilities are certainly not the same, let's take a look at LTE CAT4/CAT6 affect what performance, respectively, what level. Simply put, LTE CAT affects the upper limit of 4G LTE uplink and downlink network speed, which is generally referred to as the maximum upload and download speed that a user device can achieve.
There are not only 4 and 6 levels in LTE CAT, but the table above is our list of currently known LTE CAT levels and the corresponding maximum transmission speed. Among them, LTE CAT4/CAT6 is also the current network transmission technology level of 4G mobile phones, while the faster CAT7 and CAT8 are still in the laboratory stage and have not been commercially developed.
Phones and chips that support LTE CAT4/CAT6
As far as the current 4G mobile phone market is concerned, most mobile phone products are CAT4 technology, and only a small number of new mobile phones use CAT6 technology, such as Huawei Honor 6, Samsung Galaxy S5 advanced version and LG G3 Cat6, and the concept of LTE CAT6 is proposed by Huawei Honor 6.
For the mobile phone LTE CAT4/CAT6 standard, it is directly linked to the mobile phone chip, or, if you know the processor of the mobile phone, you know which technology the mobile phone uses. For the current 4G mobile phone chips, only Huawei Kirin 920 and Qualcomm Snapdragon 805 processors for LTE CAT6, before this 4G chips are LTE CAT4, the future and Kirin 930, Qualcomm Snapdragon 808/810 will support LTE CAT6. Mediatek won't have LTE CAT6 chips until the second half of next year.
Qualcomm Snapdragon 805, 808, and 810 also support LTE CAT6
It is worth mentioning here that Qualcomm Snapdragon 805 and Kirin 920 are not the same in chip design, the LTE CAT6 baseband of Snapdragon 805 is an external Gobi MDM9x35, while Kirin 920 is a direct SoC integration, and the chip is integrated, this point Kirin 920 has ultra-high integration. It has certain advantages in power consumption and cost. As a leading international communications company, Huawei's strength can not be underestimated, but also the pride of our people.
The actual use value of LTE CAT6
Upload, download speed is our use of mobile Internet access the most concerned performance, but it should be clear that the LTECAT standard is the 4G transmission speed limit, and can not improve the transmission speed, in the operator's 4G network speed has not reached the next standard, simply raising the limit is meaningless. At present, the 4G networks of domestic operators are all LTE CAT4 standards, and the peak download speed is 150Mbps, but it is difficult to reach the upper limit of LTE CAT4 in practical applications, and even to reach 100Mbps is very difficult, so at this stage LTE CAT6 has no use value.
In terms of real life applications, LTE CAT6 is not as beautiful as we think. We can do a calculation, according to the formula 1MB/s=8Mbps, the maximum download speed of LTE CAT4 is 18.75MB/s, such a download speed, for 1080P video online playback has no pressure, even 4K online film source still can not occupy such a large bandwidth, So LTE CAT6 has no use either.
To sum up, LTE CAT6 does not have much use value at this stage, and the term is only a gimmick of manufacturers, until the operator 4G standard reaches LTE CAT6, I believe that LTE CAT6 equipment has long been popular. So as for whether the phone is LTE CAT4 or LTE CAT6, you don't have to care.

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