According to the announcement, TCL Group’s sales of LCD TVs (including commercial display) in the third quarter of 2017 were 6.691 million units, an increase of 9.35% year-on-year, of which, sales of domestic and foreign markets for TCL multimedia LCD TVs were 2.18 million and 4.332 million, respectively. Taiwan; The sales volume of smart Internet TVs was 4.082 million units, an increase of 16.3% year-on-year, of which domestic sales of smart Internet TVs were 1.64 million, accounting for 75.2% of sales of TCL Multimedia LCD TVs in the domestic market.
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As of September 2017, cumulative sales of TCL Group's 2017 LCD TVs (including commercial displays) have reached 16.476 million units, an increase of 10.51% year-on-year, and sales of intelligent network TVs have reached 102.403 million, an increase of 27.79% year-on-year. Affected by panel prices, most TV manufacturers have adopted a price increase strategy this year, and many TV manufacturers’ sales have been implicated. Until July of this year, panel prices declined slightly, and the overall sales of the TV industry have only picked up momentum. Under such a severe situation, TCL Group's TV business has not decreased, especially reflecting the strength of TCL Group as a veteran home appliance company, and further verifying the TCL's forward-looking and farsightedness in choosing a layout panel industry.
For panel makers, this year is a very sunny year. Although panel prices have declined slightly in the past two months, the overall initiative remains in the hands of panel makers. TCL Group’s Huaxing Optoelectronic Panel also performed well in the third quarter, with a total of 850 million LCD glass substrates, a year-on-year increase of 10.51%, and a total output of 2.478 million in January-September, an increase of 23.29. %. In the third quarter, China Star Optoelectronics converted the sales area of ​​LCD TV panels and module products to approximately 814,000 liquid crystal glass substrates, an increase of 11.8% year-on-year.
In terms of service business, the TCL Group’s smart network television operation platform has also achieved outstanding results. As of September 30, 2017, the cumulative number of activated users reached 21.175 million, an increase of 38.23% over the same period of last year. The average daily active users of smart TVs also exceeded 98.76 million, achieving a year-on-year growth of 46.63%. The scale of game application users is approximately 13.265 million, more than half of the cumulative activated users, an increase of up to 56.04%.
Introducing, going out and keeping innovation alive is an important strategy for companies to maintain long-term prosperity. As the world’s leading home appliance company, the TCL Group’s road to survival has been severe. Internally, TCL was besieged by traditional companies like Konka, Skyworth, Changhong and Internet companies such as Xiaomi and Weixiao. Externally, it was also affected by Sony, Sharp, and Samsung. The strength of foreign companies is the challenge. In the TV business, TCL Group always insists on polishing quantum dot technology. At the same time, it also actively introduces artificial intelligence technology into its products, so that TV products always remain at the forefront of the industry.
At the end of July this year, Fortune Chinese website released the latest “Fortune†list of China Top 500 companies. TCL Group’s total revenue of RMB 106.6 billion and total profit of RMB 1.6 billion were ranked at 64th (taking 2016 performance as the standard). . In the first half of 2017, TCL Group's total revenue reached 52.2 billion yuan and net profit reached 1.66 billion yuan, achieving a growth rate of 110.8%. At this year's IFA, TCL brought its own products to Europe, including TVs, mobile phones, air conditioners, refrigerators, and washing machines. It also officially launched the X6 XESS private theater, C5 urban blues TV, and P6 ultra-thin TVs. The X6 XESS private cinema also won the "QD Technology Gold Award" and was recognized by the industry at home and abroad.
In addition to the Chinese market, the TCL Group has also been accelerating the pace of internationalization. Its products are well-known in more than 160 countries and regions. More than half of the total sales revenue comes from overseas markets. In Germany, TCL’s brand awareness reached 70%; in France, market penetration rate also ranked in the top three; in South America, in Southeast Asia, TCL's graceful posture. After decades of sedimentation and accumulation, under the implementation of the internationalization strategy, TCL Group has stood on the international stage as a "Made in China" and has become a truly global brand.
Regrettably, under the active situation of smart TV and home entertainment business, TCL Group's mobile communication business performed poorly. In the third quarter of 2017, sales of communications equipment and other products were approximately 11.696 million units, a decrease of 32.97% year-on-year.
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