Nowadays, China has developed very fast in the field of electronics. On March 14-March 16, the three-day Shanghai Messe Electronics Exhibition came to an end. At the exhibition, Renesas Electronics brought 15 solutions, exhibiting products and The solution includes the innovative "RenesasSynergy Platform" and other latest products and solutions covering a wide range of popular applications such as smart cars, smart industries, smart homes, and information and communication technologies. In view of this, the electronic enthusiast network reporter interviewed Renesas Electronics.
Renesas Electronics itself is a Japanese semiconductor R&D and production company. Renesas Electronics' predecessor was a merger of Japan's Hitachi, Mitsubishi and NEC Electronics. Customers are globally oriented to promote and sell semiconductors, providing them with semiconductor products that they can use with peace of mind. Especially in automotive electronics, household appliances, and industry, there is a relatively strong strength.
The most eye-catching exhibition at the Renesas booth is the “Cloud Automated Parking Systemâ€, which consists of an R-Car-based ADAS surround kit and an RH850P1H-C chip that complies with the automotive ISO26262ASIL-D functional safety standard. When you find a parking space around one kilometer, the car can go automatically and the driver can get off early.
Renesas Electronics executive director Shinokapeng said, "From the current situation in our world, outside the automotive electronics and automotive electronics, we are now basically half-half of the revenue. So in addition to automotive electronics, although we are now Mainly in the field of home appliances and industry, but in fact not limited to these two, we have many other general electronic fields, we are involved.
Renesas Electronics China General Manager Nakamaru Hiroshi (left) Renesas Electronics China Chairman Shinokapeng (right)
For the automotive electronics business plan, Zhao Kun, deputy director of the Automotive Electronics Division of Renesas Technology Center, said: "Renesas Electronics has a very good performance in car control systems and car entertainment systems. So from this year, Renesas Electronics has two development directions for automotive electronics. One is the new energy vehicle business that the Chinese government is promoting now, and the other is the very popular smart driving car on the market. Renesas wants to use its own advantages to make relevant The solution is better adapted to meet the needs of the Chinese market through appropriate modifications."
Zhao Kun, Vice Minister of Automotive Electronics, Renesas Electronics China Application Technology Center
In addition to automotive electronics, Renesas has also demonstrated in the smart industry and smart home sector. In the smart industry, Renesas brought Industry 4.0. Renesas has several specialized solutions for Industrial 4.0 Ethernet, which are called human-computer interaction, which is the smart industry.
Wang Junfeng, Vice Minister of Integrated Marketing, Renesas Electronics China Market Strategy Center
In terms of smart home, Renesas brought a special platform, an MCU, which Renesas called Synergy. According to Minister Wang of the Integrated Marketing Department of Renesas Marketing Market Center, “This is a brand new platform product. The platform uses the ARM architecture, which is the core of M0+ and M4, respectively. It is ARM. In the past, Renesas used itself. The core, but this platform is ready to do the Internet of Things, IoT, we hope that the entire software is more versatile, and the entire ecosystem of ARM will support this Internet of Things, so the ARM architecture is used. It can put all the middleware Concentrated together to provide a so-called one-stop service, through which the customer can shorten the development cycle of the entire product, reduce the overall development cost, and ultimately reduce the entry barriers of the industry to develop their own differentiated product."
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