Sun Qinghuan, chairman of Mulinsen, focused on the LED field for 20 years. Last year, corporate revenue increased by more than 40%.
"70 after" entrepreneur Sun Qinghuan, low-key makes people feel a little mysterious, it is difficult to see his reports in the media. However, in the LED field, he founded Mu Linsen Co., Ltd. (hereinafter referred to as Mulinsen) has been high-profile development, becoming one of the world's largest LED lighting manufacturers.
In 2016, Mulinsen reported a total operating income of 5.52 billion yuan, an increase of 42.22% over the previous year. In 2016, when the competition in the LED market was fierce and the lighting industry was very grim, Mulinsen achieved a growth of over 40% against the trend. All of this is mainly due to the bold innovation led by Sun Qinghuan.
Focus on R&D innovation and seize the highlands of the industry
In the eyes of colleagues, Sun Qinghuan's low-key originated from his pragmatic personality. This personality has led him to focus on the LED field for 20 years and lead the company to develop. At the key node of enterprise development, with product development and technological innovation, Sun Qinghuan firmly grasped the opportunity.
In 2005, LED packaging was little known. When manufacturers were still manually packaging and promoting LEDs, Sun Qinghuan tried to change this situation. Mulinsen began to develop custom automatic solid crystal machines, wire bonding machines and sealing machines with the world-renowned LED packaging equipment supplier ASM Singapore to achieve fully automatic production mode.
On the basis of the traditional LED packaging process, Mulinsen has made a number of innovations in the raw material supply, production process and other aspects of the product, allowing the company to stay ahead of the industry. At the beginning of 2016, Mulinsen introduced an information management system to the fully automated production packaging workshop with efficient operation and leading technology.
In addition, Mulinsen increased investment in scientific research to achieve large-scale production. The company's production equipment has been fully automated production on a large scale, greatly reducing production costs and improving the market competitiveness of products.
At present, Mulinsen has achieved a series of technical achievements in LED packaging and application fields, and has the ability to solve a complete set of solutions for LED packaging and application products. He has also undertaken major science and technology projects in Guangdong Province and Guangdong Province industry-university-research projects.
Actively "going out" and marching toward the goal of 10 billion yuan
On February 17, 2015, Sun Qinghuan sounded the clock of the Shenzhen Stock Exchange and announced that Mulinsen was listed on the Shenzhen Stock Exchange.
Following the central “One Belt, One Road†policy, Mulinsen has set up subsidiaries in the United States, Singapore, and Hong Kong and Taiwan in China, in addition to more than 20 sales subsidiaries and service outlets in the Mainland.
At the end of July 2016, the Mulinsen consortium (composed of strategic investment company IDG Capital, Mulinsen and Yiwu State-owned Assets Operation Center) and Germany's Osram reached an agreement to acquire the company's general lighting channel Roundvals for 500 million euros. The acquisition was completed on March 3, 2017, on the 20th anniversary of Mulinsen’s birthday.
After the acquisition of Landwells and the huge investment in the production of LED products, Mulinsen will continue to increase investment in technology research and development, promote technological transformation, fully realize intelligent manufacturing, and move toward the goal of “10 billion yuanâ€.
Character file
Sun Qinghuan, born in 1973. In 1997, he founded Mu Linsen as an executive director and general manager of the company. Since July 2010, he has been the chairman and general manager of the first board of directors of the company. Since July 2013, he has been re-elected as the chairman and general manager of the second board of directors of the company. Recently, he was awarded the title of the first Zhongshan Technology Innovation Leader.
Acceptance speech
Mu Linsen has developed to this day, thanks to the strong support and help of the Zhongshan Municipal Government and Xiaolan Town Government. When the company moved to Xiaolan, the Xiaolan government gave various policy support to the company, which laid a solid foundation and strong backing for the company's rapid development.
When it comes to innovation, in addition to independent innovation, Mulinsen has also made important achievements in raw material application improvement and equipment transformation with raw material suppliers and machine equipment suppliers, and jointly develop together.
Advice
The innovative development of high-tech enterprises requires a large amount of capital investment. The science and technology and credit management departments have done a lot of work in supporting the development of enterprises. I hope that the city can reasonably reduce the tax revenue of high-tech enterprises and help the development of high-tech enterprises.
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