In an attempt to socialize an acquaintance, Alipay recently released a relatively successful big move: AR red envelope. That is, placing red packets through LBS positioning and AR scenes, and then letting other users find red packets like Pokemon Go.
It is said that it is relatively successful because of Alipay's other attempts: credit socialization, dedication, instant chat, and everything is full of slots. While the AR red envelope appeared, although it still can't hide Alipay's social ambitions, after all, this function is more interesting than the WeChat friends' red packets, and it is more in line with the festive atmosphere of the Spring Festival.
However, just when Alipay’s launch of the AR red envelope was over, the “Tencent QQ†public number suddenly sent a message last night: QQ LBS+AR red envelope, see you in January.
QQ said that the red envelope function of this LBS+AR will be officially released in January 2017. Because the Chinese people who can't play Pokemon Go because of the lock zone can actually play the "red envelope Go" during the Spring Festival, think about it.
At first glance, he thought that QQ had to copy Alipay's creativity with lightning speed. However, the QQ team proudly declared in the article: "In November, the geese announced the LBS+AR red envelope early; this week, There are several other friends who want to join in playing together~"
This sounds sour. This "several little friends" is not Alipay, but unfortunately Jack Ma is one step faster than Pony Ma, let Alipay grab the limelight...
Let's take a look at what QQ's AR red envelope looks like. According to the demo screenshot of its official public number, the map style is very similar to Pokemon Go, but after finding the red envelope, you have to find a red envelope from three true red envelopes. .
However, this is really not the post-mortem of QQ. In fact, on November 28 this year, the media has reported:
The mobile QQ red envelope will develop the technology game of AR+LBS, and the brand cooperation investment has started on November 1. According to the screenshot, the mobile QQ red envelope will be issued or received in combination with the location. The same as the most popular mobile game “Pokemon Goâ€, the user can release the red envelope at a certain location. Other users can only receive it when they arrive at the location, which increases the difficulty. The entertainment is also greatly improved. Maybe one day in the future, the street is full of people looking for red envelopes with their mobile phones.
What a pity, what day is November 28? It is Alipay’s use of Sesame Credit to create a “high-end hormone social circleâ€. In those days, everyone is busy with Alipay’s second “payâ€, not at all. What is the AR red envelope for air management QQ.
Now, "payment 鸨" has been forgotten, and the Internet industry has no explosive news. Alipay suddenly released this AR red envelope function, and immediately earned a lot of attention.
Now, Alipay must think in the heart: Sayong loses his horse, knows no blessing, hehe...
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