Companies have turned to LED lighting industry to show a trend of "mad vote"

In the past two years, the LED industry has risen rapidly. Yu Xipen, secretary of the Party Committee of Guzhen Town, the “Lighting Capital of China” used “crazy vote” to describe the current status of the industry. The reporter found that the LED industry, which has already been highly competitive, now has a large number of companies that previously participated in energy-saving lamps, allowing companies to face the signs of a major reshuffle. In the past two years, for the lighting industry, the fastest-rising raw materials are phosphors, not only for SMEs, but also because of the price increase, even large companies have to spend a lot of liquidity. Purchase the phosphor needed for production. The profits of energy-saving lamps have fallen sharply, and some companies have begun to invest in the LED industry, which has also increased the division of enterprises. "More than 200 yuan per kilogram at the beginning of the year, now more than 3,000, the price has risen more than ten times, ah, corporate operating costs have soared." Nanjian Zhong, Director of Quality Department of Lighting Co., Ltd. told reporters. Since the beginning of this year, the prices of three-color phosphors have caused companies to “eat too much”. The financial pressure on lighting companies has generally increased, which is related to the large amount of liquidity that phosphors require.

"The previous company used one or two million on the line, and now it is only about twenty to thirty million of the liquidity that is used to purchase the phosphor inventory. So companies are not willing to pressure on inventory and have orders at any time."

The increase in the price of phosphors has allowed some companies to use halogen powder instead of phosphors to make up for the short-term benefits at the expense of the healthy development of the industry and the reputation of consumers. It is because the profits of energy-saving lamps have shrunk dramatically. Companies that have tasted sweetness in the field of energy-saving lamps have begun to consider transitions.

Some business owners stated that on the one hand, with the large-scale production and sales of LED lighting, the price of LED lamps has gradually declined. On the other hand, the cost of energy-saving lamps has risen dramatically and prices have to be increased. In fact, the prices of both are gradually increasing. Close to. For enterprises, this is more willing to choose LED lighting with greater profit margins.

Nan Jianzhong said that under the condition that raw material prices are skyrocketing and corporate profits are low, most companies are reluctant to invest too much money in technological transformation, because “I don’t know where to turn one day”. But Oupu is not the same, although LED has a certain share, but Oupu is still known for its energy-saving lamps. “At present, we will strive to obtain a certain scale on the basis of the development of domestic well-known brands, and we must take the internationalization route. Strive for multiple legs to walk.” NVC lighting, GE, etc. do a lot of overseas business, and in the diversification of engineering lighting, electrical, etc., Oupu also decided to move in this direction. Currently, Ops has set up an office in Dubai to cover the Middle East and is preparing to increase its export share. At the same time, it will also extend from home products to engineering products and electrical and electronic products. Op will use 7%-8% of sales each year for research and development.