The survey of the game platform Steam shows that from April to November this year, HTC Vive's market share is about 61.4%, taking the lead. But the survey also showed that Oculus' VR device share is approaching HTC Vive.
Next year, the market share of Sony PS VR and Oculus Rift is expected to surpass HTC Vive. Industry analysts said that as competition intensifies, HTC will have difficulty getting enough AMOLED display panels for HTC Vive. More powerful new brands will eat into the lead of HTC Vive.
Jason Tsai, a wearables analyst at TrendForce, a market research firm in Taipei, said that HTC is particularly difficult to acquire AMOLED panels, considering that only Samsung monitors supply AMOLED panels for HTC, because Samsung monitors will be based on their customers. Relationships prioritize orders to maximize profits. In addition, Apple's curved AMOLED screens ordered for the iPhone will also steal some of the capacity.
He expects that Oculus sometimes works with Samsung on VR devices, so it has the highest priority in the supply of AMOLED panels. Sony will provide AMOLED panel suppliers with more stable orders and sometimes cooperate with Samsung, so they also enjoy higher priority. "The shortage of AMOLED panels will cause HTC to fail to increase shipments," he said. "The decline in HTC Vive's market share is not due to demand issues, but to panel supply issues."
TrendForce expects HTC Vive to ship 600,000 units next year. In 2017, Sony will rank first with 2.5 million VR devices, Oculus VR equipment shipments at 1.2 million, and “other brands†with 800,000 units. To stay competitive, HTC may have to cut prices. "In order to expand shipments, HTC must launch more VR headsets in the future," said Steven Hsu, an analyst at the Taipei Institute of Industrial Intelligence. "HTC will be able to introduce new low-cost VR devices. The key factors for the company's future growth."
Digital Signage Outdoor,Digital Advertising Boards,Display Digital Signage,Healthcare Digital Signage
Guangdong Elieken Electronic Technology Co.,Ltd. , https://www.elieken.com